What a week for the people of the Eastern Seaboard. Earthquake, then hurricane within a matter of days. Both events dominated the local and national news cycles, and struck in the very same geography. It appears that resulting damage was relatively low despite the historic magnitude of the quake, and the sheer scale of hurricane Irene. Interestingly, the impact of both events on the Internet and usage of the Web was dramatically different.
As we reported last week in our Mobility blog, the 5.8 magnitude Virginia earthquake demonstrated what studies have suggested in regards to the way people use the Web for accessing breaking news and information: they reach for their smartphones. Within hours of the quake, the Washington Post experienced outages and a huge spike in response time due to overwhelming demand across the major wireless carriers in the region, as well as its fixed-web property.
By contrast, the Washington Post, and other major news and weather websites did not experience the same degradation in performance when Hurricane Irene hit. This graph shows the availability of a prominent news network's mobile site throughout the week.
We thought maybe the major weather sites would also show signs of stress as the hurricane approached. Here you can see the response time of one weather site throughout the event that shows a steady ramp over the week to its peak on Saturday, but no dramatic spike. (Post-event power outages in the region are reported to have since diminished Internet access.)
So why didn’t people grab their smartphones to continuously check on the advance of the hurricane? Many probably did. But the quake was a complete surprise, catching people outside of their homes in their schools, offices and shops. Warnings of Irene’s disaster potential were well reported. So although Irene has wrought an estimated $3-billion in damage—10 times more than the losses estimated from the Virginia earthquake—its impact on news and weather sites was minor in comparison.
Of Aftershocks and Hurricanes
What a week for the people of the Eastern Seaboard—earthquake, then hurricane within a matter of days. Both events dominated the local and national news cycles, and struck in the very same geography. It appears that resulting damage was relatively low despite the historic magnitude of the quake, and the sheer scale of hurricane Irene. Interestingly, the impact of both events on the Internet and usage of the Web was dramatically different.
As we reported last week in our Mobility blog, the 5.8 magnitude Virginia earthquake demonstrated what studies have suggested in regards to the way people use the Web for accessing breaking news and information: they reach for their smartphones. Within hours of the quake, the Washington Post experienced outages and a huge spike in response time due to overwhelming demand across the major wireless carriers in the region, as well as its fixed-web property.
By contrast, the Washington Post, and other major news and weather websites did not experience the same degradation in performance when Hurricane Irene hit.
We thought maybe the major weather sites would also show signs of stress as the hurricane approached. Here you can see the response time of one weather site throughout the event that shows a steady ramp over the week to its peak on Saturday, but no dramatic spike. (Post-event power outages in the region have since diminished Internet access.)

Comments